Thursday, July 16, 2009

Roel Lopez- 2012 movie trailer



In this advertisement, nature is defined as an instrument by which the end of the world will arrive. The purpose of nature in this advertisement is to frighten the public; in doing so, the director hopes to spark interest (in the audience) for the movie. The scenes of destruction obviously help to create a sense of alarm for our very safety. These images were specifically chosen for their historical value; destruction of prized monuments is often seen as a bad omen. The advertisement's use of nature inevitably leads the viewer to the conclusion that nature may choose to end civilization at any time, and no amount of reason, weapons or defenses will deter nature in its goal.

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